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NAMM 2025: Pro Audio, Recording and Live Sound
Pro audio’s foremost brands have started introducing their freshest, finest innovations of the year at NAMM 2025, which include many dazzling devices for the studio and stage.
Universal Audio Apollo Twin X and Apollo x4 Announced
Universal Audio introduces the Apollo x4 and Twin X, two new desktop audio interfaces.
Mass Appeal Rhythm Roulette Guitar Center Edition | Hit-Boy
We partnered up with Mass Appeal to challenge super-producer Hit-Boy to make beats with samples from three random records for an episode of their popular series, Rhythm Roulette!
CES 2019 Trends For Musicians & Content Creators | New Turntables, Cameras & Microphones for Live Streaming & Podcasting
Every year, innovators from around the globe descend on Las Vegas for CES, the largest consumer technologies trade show in the world. With CES 2019 upon us, one category that continues to gain a greater presence is musical instruments and equipment. Guitar Center recognizes the huge impact that advances in technology can have on musicians and how they create, produce, listen to, and share their music.
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