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Guitar Center Professional is the nation's largest provider of pro audio, video, lighting and sound installation services. With a comprehensive selection of the world's finest equipment and services, Guitar Center Professional offers extraordinary individualized service and expert consultation through our network of regional account managers and our online GC Pro business portal website.


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Member Benefits

  • Qualification for business line of credit.
  • Installation services nationwide.
  • Nationwide account manager services.
  • Access to member only trainings.
  • Business only pricing on thousands of products.
  • Access to exclusive events and promotions.
  • Multi-user accounts.
  • Free ship to store.
What We Do
  • From products to complete installation services, you won't have to lift a finger
  • We offer pro audio technical consulting, support, on-site training and service
  • We carry the largest assortment of pro audio recording and live venue products
  • We can design custom acoustic and sound treatment for your facility
  • You'll have a dedicated Guitar Center Professional Account Representative
  • No matter what type of business you have, we can offer a solution
About GC Pro

Guitar Center Professional (GC Pro) is the business solutions division of Guitar Center specializing in Audio, Video and Lighting systems. We offer our business clients the advantage of a tiered membership program that allows GC Pro to be their main resource for 100% of their AVL needs from specification and procurement to installation and training, offering excellent pricing and a level of service that’s unparalleled in our industry.

GC Pro’s professional advantages include dedicated local account managers, highly trained in pro audio, live sound, and A/V systems who provide personalized service tailored to each of our business client’s individual needs. This includes a singular point of contact for all product purchases, on-site visits to determine the best selection of products and services for your facility, complete system design and professional recommendations as well as access to the installation and consultation power offered by our nationwide network of Affiliate Program members, who can work with you on any size project from simple technical services up to and including full acoustic architectural design of new and existing facilities.

Founded in 2001, GC Pro’s business clients include recording and touring professionals; commercial recording studios and project/production rooms; all sizes and types of houses of worship; educational facilities; corporate offices; dance clubs, bars, and restaurants; gyms/exercise studios; retail establishments; and much more. Our recording product selections include the world’s finest microphones, studio monitors, custom-built DAW systems, high-end front end tools (microphone preamps, dynamics processors, equalizers, etc.), and studio acoustic treatments. For live sound, GC Pro is a leader in specifying wireless systems, main and monitor loudspeakers, mixer/control surfaces, and speaker management tools for both touring and installed systems. GC Pro’s video and lighting specialities include the very best in dynamic, intelligent lighting systems, cameras, complete projection systems and much more.

With offices nationwide, and a strong support/management staff at Guitar Center headquarters in Westlake Village, CA, GC Pro has access to an unmatched inventory extending far beyond what is on the GC sales floor, as well as full service and support for all the equipment we sell. No matter your Audio, Video or Lighting needs, GC Pro has the right people and products to serve the job with efficiency and professionalism – a philosophy that has been our foundation throughout GC Pro’s history. .

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