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Business Partnerships

Affiliate Program

Partner with Guitar Center

Join the Guitar Center Affiliate Program today and earn money with the largest musical instrument retailer in the world. You can offer a simple link to GuitarCenter.com, or add an entire online music store to your site—we'll do all the work. You’ll receive a competitive base commission percentage of 6% on every sale, and your customers will get the best service, selection, prices and customer support available in music instrument retail today.

What We Sell

At guitarcenter.com, we sell over 40,000 products, including thousands of guitars, basses, keyboards, drum sets and amps, as well as recording, mixing, lighting and DJ gear. We add new products every week, including items available exclusively through our online store.

Cookie Duration

You get up to two weeks after referral to earn commission.

No Limits

From $5 guitar strings to $50,000 recording studios, you'll collect advertising fees on every order—with no ceiling on how high your checks can be.

Joining is Free and Easy

A third party monitors your sales and pays out your commissions once they exceed $25. There's never any cost to you for being a Guitar Center affiliate—your participation is 100% risk-free. Read the Affiliate FAQs for more information. If you have other questions, please email gcaffiliate@cj.com.

Get Started Today

Follow these simple steps:

  1. Read the Affiliate Agreement and FAQ.
  2. Complete our easy Online Application.
  3. Check your email for linking instructions.
    You are responsible for creating links to Guitar Center, attracting viewers to your site and directing traffic to your links.  We handle the rest, including processing and shipping all orders. We also monitor orders generated from your site,  provide affiliate sales reports and mail your referral fee checks to you.
  4. Sit back and watch the referral checks roll in.
    Performance incentives are calculated approximately 40 days after the close of the month in which they were  generated. Therefore, if you qualify for our incentives in May, you should expect the increased commission to be  posted to your account in early July.
Read Affiliate Agreement

Apply Now


FAQs

  • Why should I choose the Guitar Center Affiliate Program?
  • We have over 260 retail stores and have a toll-free, 24-hour customer service line. We've built the largest retail music gear company in the world and we guarantee the best gear and the best deals to our customers. In short, you'll ride with the best, and you'll see 6% on every sale. We do all of the work and eliminate all of the risk.
  • Who can apply to the Affiliate Program?
  • If you have a website, you can be an affiliate. Sites that contain or link to inappropriate content do not qualify for the Affiliate Program. Read the Affiliate Agreement .
  • How do I get paid?
  • When visitors click through the logo that you have properly linked to our site and purchase supplies or gear from Guitar Center, you will receive up to 8% cash referral fee on the orders (not including returns, shipping and taxes, etc.). We will calculate your referral fees and send you a check at the end of each month. If your referral fees total less than $25 for the month, we will accrue your referral fees until you reach the $25 floor and pay you at the end of the corresponding month. All payments will be made in U.S. dollars.
  • How do I keep track of orders made through my site?
  • You don't have to. As long as you download the links properly, we can track whether or not a visitor originated directly from your site prior to placing an order. We also provide daily updates so that you can determine how much money you have earned and which links work best for you. This sophisticated tracking system and ease of reporting results from our partnership with Commission Junction.
  • How do I get started?
  • Here's what you do:
    1. Read the Affiliate Agreement .
    2. Complete our Online Application .
    3. Check your email for linking instructions.
    You are responsible for creating links to Guitar Center, attracting viewers to your site and directing traffic to your links. We handle the rest, including processing and shipping all orders. We also monitor orders generated from your site, provide affiliate sales reports and mail your referral fee checks to you.
  • Can I paste links to more than one web page?
  • Yes, just complete one application and use your unique store identification number for all of your sites. We will consolidate your checks and your reports. If you want to keep track of the performance for your individual sites, complete a single application and send the URLs to us at gcaffiliate@cj.com. We strongly recommend using a single unique store identification number since it allows you to receive payments more often.
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