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DiMarzio Red Velvet Pickup White

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The difference between a vintage Strat bridge pickup sound and a classic Broadcaster or Tele tone is mostly a matter of attack and definition - the Strat stings and screams, while the Tele punches and... Read More

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    $54.99 Top Sellers

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    $54.99 Top Sellers

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The difference between a vintage Strat bridge pickup sound and a classic Broadcaster or Tele tone is mostly a matter of attack and definition - the Strat stings and screams, while the Tele punches and sings. DiMarzio thought it would be neat to have a Strat pickup that does both, and this is it. The punch comes from the bottom-loaded Power Plate, the sting from custom coil-winding and the Blue Velvet magnet stagger, and a unique mid-range "growl" that's a result of a hand-calibrated magnet structure. Try a Red Velvet bridge pickup with a pair of Blue Velvet pickups for a sound that's both classic and new.

Recommended for all positions.

Tech Talk: One of the obvious effects of mounting a plate on the bottom of a pickup is to boost the magnetic field. DiMarzio wanted the bigger sound that the plate provides, but they didn't want any increased magnet-pull, so they calibrate the magnetic field of every Red Velvet after it's assembled. The Red Velvet was originally designed for the bridge position, but it will also work well in the neck and middle, where it can be combined with a bridge humbucker like the Air Classic.

  • Wiring: 2 Conductor Classic
  • Magnet: Alnico 5
  • Output: 180 mV
  • DC Resistance: 8.52K
Full 5 year warranty on all pickups.

  • Customer Reviews


by PowerReviews

(based on 3 reviews)

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Reviewed by 3 customers

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great sound

By Steve Judlick

from Baltimore, MD

I have been wanting to get a Tele but I have never liked their necks. I played a cheap Ibanez Gio in a used instrument shop and fell in love with the neck. I got it with the intentions of putting good pickups in it. Well my plan worked. I put this one at the neck and a PAF in the bridge position and wired it to split the coil. The guitar sounds great.

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(0 of 1 customers found this review helpful)


chunky monkey

By Joe Eddy

from austin, tx

it's a strat thang. the bridge pu never matches the neck and middle in output. so I e-mail the dimarzio tech for advice and he hits me back- red velvet. this pu did the job. plenty loud but not excessive or distorted. it's tele-like, muscular and chunky but will also sting you like a strat. and it will flat out light up a marshall 1/2 stack. love it.

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(2 of 2 customers found this review helpful)


Very Nice Pickup

By Slowhandjr32

from columbus ohio

I bought this pick up two weeks ago and I have fallen in love with my guitar all over agin it has the very best tone that I gotten from my start since ive owned it and I have been playing for 15 yrs and have been through many guitars and had different pickupds in each of them and these have to be the best. I have the noiseless pickups and the tone from them are not as good but still great. I recoomend these pickups to anyone who loves the blues.

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