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Item # H70679 | Customer Ratings: Ratings ( 4 Based on 4 reviews)

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DiMarzio Area Strat Pickup Set
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      DiMarzio Area Strat Pickup Set (H70679)
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Engineered to recreate the best features of classic Strat pickups without the noise.

The DiMarzio Area Strat Pickup set contains 3 well-designed pickups: the Area '58 (neck), the Area '67 (middle), and the Area '61 (bridge). Easy to install, they'll bring a collection of authentic tones to your Strat-style guitar while reducing noise.

The Area '58 (neck)
There are two major differences between a great vintage Strat pickup and an average one: treble response and dynamics. A great pickup is clear and bright, but not thin-sounding. A great one makes the sound jump out of the amp when you pick hard and drop way down when you play softly, and the tone varies when the string is picked at different spots. The best pickup DiMarzio ever heard like this was from 1958, and that's what inspired the Area 58, with two major differences. This pickup has way less magnet pull, and virtually no hum.

The Area 58 has obvious similarities to the Virtual Vintage 2.1 it replaces, but there are several non-visible performance factors that have changed. Dynamic range and string definition are greatly increased, leading to improvements in both clean chord-playing and overdriven soloing. The Area 58 is very sensitive to small height adjustment differences: close to the strings produces a fatter, slightly compressed blues tone and further away yields crystal clean sounds. The final improvement is in noise reduction. All of the Virtual Vintage pickups have better hum cancellation than full-size humbuckers. Area 58 and Area 61 are even quieter.

The Area '67 (middle)
The Monterey Pop Festival of 1967 was a watershed event in American music. When it was over, the world had heard and felt the sound of a Strat in the hands of a master. Single-coils in 1967 were bright and very clean. And, of course, they hummed. DiMarzio has captured the classic bright and clean sound but totally eliminated the hum with their patented Area technology. They've also reduced magnet pull by 40% for improved sustain and clarity. The Area 67 has the chime of 60s pickups, and the 2 and 4 positions are light, bright and quack-happy.

Strat pickups in the late 1960s used full-strength Alnico 5 magnets. The patented magnetic field of the Area models is more efficient and focused than it is on "true" single-coils, which allows us to use Alnico 2 instead. There's much less magnet pull, but no loss of output. This is a major advantage in the neck and middle positions, where sustain and intonation can both suffer if the strings are exposed to strong magnetic fields. In the bridge position, the patented technology of the Area 67 produces a sound that's very bright but not brittle.

The Area '61 (bridge)
DiMarzio has been working on serious vintage single-coil design with no hum for twelve years. Their goal has always been to capture the best qualities of pickups heard from the 1950s and early 60s. They played several pickups from the early 60s that had a unique tonality: they were steely, yet woody-sounding. Naturally, DiMarzio wanted to nail this sound, and wanted to do it with no hum and less magnet-pull. The Area 61 does it.

Over the last 10 years DiMarzio has gotten hundreds of requests from guitarists asking for the Texas blues sound. This sound is centered on single-coils from the early 1960's, but it's also based on heavy strings and strong hands. We can't change your strings or your hands, but the Area 61 captures the tonal bedrock this sound is based on. Like the Area 58, the Area 61 really responds to different pick attacks: played hard, it sounds louder and tougher than you'd expect from a vintage pickup, but it cleans up immediately by picking softer or rolling down the volume control. And like the Area 58, its ability to cancel hum is superior to full-size humbuckers.

DiMarzio Area Strat Pickup Set Features:

  • Awesome collection of classic pickup tones
    Quiet performance
    Great value


DiMarzio Area Strat Pickup Set Specifications:

  • Area '58 (neck)
    Wiring: 4 conductor
    Magnet: Alnico
    Output: 125
    DC resistance: 6.15 k

    Area '67 (middle)
    Wiring: 4 conductor
    Magnet: Alnico 2
    Output: 120
    DC resistance: 5.86 k

    Area '61 (bridge)
    Wiring: 4 conductor
    Magnet: Alnico 2
    Output: 142
    DC resistance: 6.43 k


DiMarzio Area Strat Pickup Set

Full 5 year warranty on all pickups.

Get your gear covered!

Now you can get added warranty protection for your new gear. Pro Coverage steps in where the manufacturer's "normal wear and tear" ends. Our PRO COVERAGE program offers you UPGRADED COVERAGE if your product ever fails!

Pro Coverage includes:

  • Accidental damage protection (new gear only)
  • Expedited Repair
  • Free Shipping (for returns or repairs)
  • 100% Coverage for Commercial Use
  • Extended Return Period
  • Extended Price Protection
  • No Lemon Guarantee
  • Free Transfer of Coverage to a new owner
  • Repair Costs Covered for up to 3 years from date of purchase
  • Repairs Can Be Authorized Toll-Free by Phone or the via the web
Product Reviews
(Based on 4 reviews)
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Viewing Reviews 1 - 3 of 4 |
  • Better Than Texas Specials!!

    As reviewed by steven byrd on 1/4/2013

    I swapped out a set of Fender Texas Specials for the Area Strat set and was blown away. I got the Fender set because it's what they use in the SRV signature series guitar but they were TOO bright; almost shrill. The DiMarzio Area Strat set is warmer and gives me a far better tone. I should have gone with DiMarzio to begin with; their pick-ups never let me down. My only complaint is the "aged whited" cover is more of a cream color than "aged white".

    1 of 1 people found this review helpful.
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  • Superb!!

    As reviewed by In Hwan Baek on 11/29/2012

    I just installed these on my American standard strat. And these pickups ROCK!! I always loved the glassy tone I got from the stock pickups on my guitar but whenever I put more gain, I got a lot of hum. My personal favorite tone is classic fender tone with high gain. I even avoid HSS strats because they don't really have that clarity of single coil pickups. So I did some research to find the right pickups to maintain the real strat tone that does not make hum. And I found Dimarzio Area pickups!! When I first heard the tone from these pickups, I was disappointed that they didnt sound as clear as the stock pickups. But I was wrong!!! I noticed that I didn't set the pickup heights right. Thank god that I measured the heights before I took the stock pickups. As soon as set the heights precisely the same as they were. I was in tone heaven!!! It sounded exactly like stock pickups tone wise. The sound quality was a lot better! These are a lot quieter yet hotter (with the same clean tone) I would recommend these pickups to anyone who is looking for pickups that do sound like fender without noise. Just set the heights right :)

    1 of 1 people found this review helpful.
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  • Don't believe the hype

    As reviewed by Dave Smith on 7/1/2012

    I could not wait to order these after reading the fluffed up customer reviews on Harmony Central and Musician's Friend. Unfortunately, these pickups simply did not live up to the hype. The pickups themselves are very cheaply constructed. Instead of soldering the wires to brass eyelets, Dimarzio simply looped the wires through a little hole - one wrong tug and they'll be broken! Also, they use the cheap, thin wire like on their four-conductor humbuckers. These Mickey-Mouse wires are extremely thin and difficult to strip without breaking. I don't expect the vintage cloth push-back wire like on Fralin Split Blades, but is it too much to ask for a halfway decent, workable, and sturdy wire like on Fender's Vintage Noiseless? One good thing is that they truly are noiseless. I mean dead SILENT. I have to give it to Dimarzio here - these pickups definitely get the job done in the noiseless department. No joke; these are quieter than full-size humbuckers!!! The tone of these pickups is disappointing at best. They do sound "stratty," but they do not sound anything like vintage 58, 67, or 61 Fender pickups. To be perfectly honest, they sound more like 80's Squier pickups. If you like a nice, clean tone with perhaps just a touch of amp overdrive, then these pickups will be disappointing. The basic Strat sound is there, but the body, complexity, and swetness of a real Strat pickup is sadly lacking. If you like to play with a LOT of effects, then you might like these. After all, normal signle-coil hum and buzz is only made worse with distortion pedals, delays, chorus, etc. You can crank the gain to 11 and still tell you're playing a Strat. Please don't believe the BS reviews. These pickups WILL NOT give you vintage Hendrix, SRV, Keith Richards or Pete Townshend tone. I don't care how much you raise or lower the pickup heights; the tone is just not there.

    1 of 2 people found this review helpful.
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